Global football governing body FIFA has confirmed plans to introduce a Super Bowl-style halftime show at the final of the 2026 FIFA World Cup.
The groundbreaking move will see the World Cup final incorporate a major entertainment performance during the halftime interval, similar to the globally celebrated shows staged at the Super Bowl.
FIFA said the initiative is part of efforts to further enhance the spectacle of the tournament’s showpiece event and broaden its global appeal beyond football audiences.
The halftime show is expected to feature high-profile international music acts, though specific performers have yet to be announced.
Traditionally, World Cup finals have focused solely on football, with entertainment largely confined to opening and closing ceremonies.
However, this new direction signals FIFA’s intent to blend sport and entertainment on a larger scale, mirroring the model that has made the Super Bowl one of the most-watched annual events worldwide.
The 2026 World Cup, which will be jointly hosted by the United States, Canada, and Mexico, is already set to be historic as the first edition to feature 48 teams.
The addition of a halftime show further underscores the tournament’s expanded and entertainment-driven vision.
